Meet the team
A strong team at the head of CrossCountry.
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Your journey
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At CrossCountry, we have a specialist team who ensure your journey is as comfortable as it can be. Meet the people involved in taking you where you need to go.
Tom Joyner - Managing Director
Tom joined CrossCountry as Managing Director in June 2019 from Arriva UK Trains Division, where he was involved in developing our Customer Strategy and providing leadership in several key operational areas.
Starting his railway career at the age of eighteen for British Rail in 1993 as traincrew, Tom worked his way successfully through various operational and customer facing supervisory and managerial roles. His first executive role was leading Silverlink Metro, and then moved on to director roles at First Great Western and First Capital Connect before joining Network Rail as their Future Operations specialist. Tom was then asked to turn around London Midland through significant operational difficulties before joining Arriva as Managing Director at Arriva Trains Wales, leading the team there, and then ultimately overseeing the successful end of the franchise, including the demobilisation of what was Arriva’s first contract in the UK rail market.
Mark Goodall – Service Delivery Director
Mark has 21 years in the railway having worked for Network Rail in various positions including Station Manager of Birmingham New Street Station and in freight. Mark also worked as General Manager for West Midlands Trains and later as Head of Alliancing. Before Joining CrossCountry, Mark was Operations Director of Chiltern Railways where he and his team won silver at the Operating Team of the Year for the Modern Railways awards. He has a degree in Management, a Masters in Business Administration and a Masters in Employment Law and Industrial Relations.
Colette Casey - Customer Director
Following an extensive career within the automotive sector, Colette joined CrossCountry in the newly created position of Customer Director in September 2021. During the last 20 years, Colette has held several commercial roles with large automotive organisation's including MG Rover and General Motors working across various brands including Vauxhall, Chevrolet and Saab, in Sales, Marketing Communications, Digital Management and more recently as Head of Quality and Customer Experience at Groupe Renault, where she had responsibility for defining and implementing standards, processes and training across the dealer network. Colette along with her team remain committed to providing solutions, which ensure that all our customers receive a great CrossCountry experience every day.
Sally Gillespie - Head of Corporate Affairs
In November 2019, Sally joined us from Chiltern Railways. Sally has significant experience in external and internal communications and in recent years, she has completed an MBA specialising in international business and marketing. Sally also has significant agency experience having worked for a large London-based communications consultancy for six years prior to joining the rail sector. Here she worked in corporate communications for numerous international businesses including HSBC and Unilever.
As Head of Corporate Affairs at CrossCountry, Sally is responsible for the development and delivery of the corporate affairs strategy to support the business' wider business objectives. She oversees all communications activity as well as the approach with stakeholders and the Department for Transport.
Jo Davey - Industry Projects and Planning Director
Since joining CrossCountry in October 2017, Jo has held various positions within the senior management team around planning, including steering the team through challenging periods of uncertainty including the Covid-19 pandemic and various timetable changes. Prior to this, Jo had worked with numerous train operators, including Great Western Railway and Greater Anglia, since joining the sector in 2004.
In June 2022, she took up the position of Industry Projects and Planning Director, holding responsibility for planning, the Project Management Office, risk and compliance as well as strategic timetable development focused on major industry projects.
Jo and her team work to deliver a stable and high-quality timetable for CrossCountry customers alongside robust processes for the business to deftly manage its extensive network and obligations to stakeholders.
Harj Singh – Finance Director
Harj started his career with National Express Group Plc, as Divisional Finance Director of European Operations and then took on M&A responsibility for train franchise acquisitions. Harj has served as Managing Director for a property developer with significant assets under management. In recent years, Harj joined Amey where he completed a significant acquisition of Carillion rail projects, managed Network Rail contracts and had full financial responsibility for the Wales & Borders franchise acquisition. Harj has experience of working with government bodies, including Transport for Wales, Ofgem and Homes England. Harj is ACCA qualified and has a Masters in Business Administration.
Regional Directors
John Robson - West Midlands & North West
John brings nearly 30 years’ rail experience, having held numerous operational roles for West Midlands Trains and Virgin Trains as well as delivering successful projects in rail consultancies.
With full responsibility for the operational and financial performance of the West Midlands and North West region, John will be able to provide strategic direction to support the business’ growth.
Richard Morris - East Midlands & East Anglia
Richard is a Chartered Mechanical Engineer with 17 years’ experience in traction and rolling stock engineering. Richard has been managing engineering teams for a number of years and took up the role of Service Delivery Director in October 2019.
During his time at CrossCountry, Richard has delivered strong fleet performance and safety for our fleets and has been responsible for delivering a number of challenging franchise commitments, including bringing our 40 year old HST Fleet up to modern accessibility standards, introducing free Wi-Fi service on all fleets and fitment of the autosander system on the Voyager fleet (the latter project winning the 2018 Rail Business Award for Technical Innovation Excellence).
Ben Simkin – North East & Scotland
Having joined CrossCountry six years ago after a significant career in passenger aviation, Ben brings a wealth of experience to the Regional Director team from both a commercial and operational perspective.
Ben’s team oversees a large portion of CrossCountry’s key West Midlands – North East route, a strategically important corridor linking England and Scotland as part of a longer-distance network.
Sarah Gould - West & Wales
Sarah has a wealth of experience having started her career in rail in 2004 in various on-board roles before going into a management position as a Customer Service Manager and then leading the Resources Team. Sarah became a Regional Customer Service Manager in 2017 leading teams in both the East Midlands and West Midlands.