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CrossCountry's e-ticket sucess

Friday 21 January 2011

CrossCountry has announced today that it has sold nearly 170,000 print-at-home 'e-tickets' since the rail operator launched the online initiative in November 2008.

 

With over £5m worth of tickets sold and nearly 19,000 sold during November and December alone, customers are catching on to the simplicity of purchasing their rail tickets online. E-tickets now account for 11% of CrossCountry's overall online ticket sales.

CrossCountry's Commercial Director, David Watkin said: "Our e-tickets are growing in popularity with customers due to their simplicity and user-friendliness. Our website is extremely easy to navigate and provides an online portal where people can buy their tickets for any rail journey in Britain from the comfort of their own home or office.

Mr Watkin added: "It's no secret that if people book far enough in advance through our website there are great deals to be had. With 70,000 of our advanced First Class and Standard fares frozen at 2010 prices, there isn't any better opportunity than now to pocket a cheap deal."


Notes to editors

CrossCountry started operating on 11 November 2007. The franchise, which is the most extensive in the UK, will run until 31 March 2016. For further information on CrossCountry services and future franchise plans log on to www.crosscountrytrains.co.uk.

CrossCountry is part of the Arriva group, which is owned by Deutsche Bahn. Arriva is a leading pan-European public transport operators with more than 42,000 employees and operations across 12 European countries. The link to Arriva is www.arriva.co.uk. The link to Deutsche Bahn is www.deutschebahn.com.

CrossCountry is now live on Facebook at facebook.com/crosscountrytrains.

Follow CrossCountry on Twitter via twitter.com/crosscountryuk.

CrossCountry facts and figures

STATIONS SERVED: 118
ROUTE MILES: 1,654
WEEKDAY SERVICES: 293
PASSENGERS CARRIED: Over 30 million passenger journeys a year anticipated
ANNUAL TRAIN MILEAGE: Approximately 16 million
EMPLOYEES: Approximately 1,700
LONGEST TRAIN SERVICE: 08.20 Aberdeen to Penzance (774 miles)

Select this link to view the Press Release PDF

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Contact Information

CrossCountry Press Office: [email protected]


About CrossCountry

CrossCountry is a long-distance passenger train operator, with a network stretching from Aberdeen to Penzance and from Stansted to Cardiff and calling at over 100 stations. Based in Birmingham, CrossCountry connects seven of Britain’s 10 largest cities and delivers 240 services every weekday, equating to over 42 million passenger journeys each year.

For further information on CrossCountry services, visit crosscountrytrains.co.uk or visit one of our social media platforms via X @crosscountryuk or Facebook at facebook.com/crosscountrytrains

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